Research and development mean that the modification in the existing product or develop a new product. It refers to the innovative activities by corporations and government in developing new services and product. It differs from institutions to institutions. Research and development differ from the vast majority of corporate activities in that it is not intended to yield an immediate profit. It means that whenever a company develops a product, firstly it check the market demand, and after that launch a product in the market. Research and development are very difficult to manage because Researchers do not know in advance exactly how to accomplish the desired result. Spending more and more time in research and developing of product not means that it provides a larger profit to you or it is beneficial for your business. So let us read the collection of best-selling research and development books which are given below. These books will help you to know about the market demand, how to develop a product, launch a product in the market.

Most Popular Business Research And Development Books

1. Business Research Method  – Donald Cooper

In this book, the author covers all the business research topics with solid theory. You find many real case studies which are very beneficial to you and your business. It will help you to grow your business and make a larger profit and also provide information on how to develop a product according to the customer need. This book was filled with several live examples of a businessman, how they develop the product, innovate the existing product and various other questions. This is one of the best selling Business Research and development books.

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2. Research Methodology  – C R Kothari

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This book will provide information on how the different methodology and techniques help in developing a product. It is very beneficial for a startup company because it tells how researchers will find out the best outcomes and existence of the product. The author of this book wrote other famous books like “An introduction to the operational research”, “Quantitative Techniques”. This is the most important business research and development books. This book will really help you to find out new technologies related to your business.

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3. Think Like A UX Researcher  – David Travis

He was a Democratic member of the Wisconsin State Assembly. This book will challenge your preconceptions about user experience research and encourage you to think beyond the obvious. You will also find how to plan and conduct research analyzes data, persuade teams to take actions on the product. This book will help you to take a more strategic view of product design. You will also find out the different innovative ideas which are beneficial to your business. This is the most readable business research and development books.

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4. The Model Thinker  – Scott E.Page

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The author of this book will provide information on mathematical, statistical, and computational models and also tell how to apply these models in developing a product. It will also help you to think strategically and also know how to re-innovate the existing product. The author of this book is an American social scientist and professor of a complex system. This is the topmost business research and development books which will help you to launch a product, develop a product, know about the market demand.

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5. Inspired  – Marty Cagan

The review and rating of this book were really good and provide better information related to your business. The author of this book provides information on how to structure a successful product organization, and how to discover and deliver technology product that your customers will love and that will work for your business. This book will take your product and business at a new level of customer engagement, consistent innovation. This is the most popular business research and development books.

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6. Competing Against Luck  – Clayton M.Christensen

The author of this book is an American academic, business consultant. In this book, you find out the terminologies which are beneficial for your business. The author tells that customers do not purchase the product and services they hire them to do a job. This book consisting of different ideas and strategies which was taken by different companies to sell the product and services. It simply defines the meaning of research and development in business. This is the best selling book on business research and development.

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7. Escaping The Build Trap  – Melissa Peri

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The author of this book explains how laying the foundation for great product management can help companies to solve real customer problems while achieving a business goal and also tell how to communicate within a company structure. You will also learn product management principles that can be applied to any organizations. This book also explores how product strategy connects company visions and economic outcomes back to production activities.

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These are the best selling business research and development books which will provide all information related to the business and how to sell the product and services to the customers. These books have the best review and rating and really beneficial for you. If you want to start up a business and make your product at the top then go through these books.

Hope you like these books and beneficial for you. If anyone has other suggestion then suggest in the suggestion box.